Business Administration (BUAD)

BUAD 090Business Internship0.0 SH[  ]

Professional internship in an off-campus, 3rd party business setting that will prepare the student for a career in business. Position may be in any area of marketing, finance, operations, or management but must provide a professional career-based experience. The internship supports the Business Administration major by providing context and experience relative to the concepts taught within the major.
Field of Study Restrictions: Business Administration Majors only.

BUAD 110Discovering Business3.0 SH[GESS]

A course specifically designed for non-majors offering a new approach to the integrated discovery of basic business concepts. Students gain an understanding of how economics, entrepreneurship, management, marketing, accounting, finance, and business ethics all work together in the successful enterprise. Case studies involving companies, business leaders and entrepreneurs, as well as team projects, make business principles relevant for the student.

BUAD 215Intro to Mgmt Info Systems3.0 SH[  ]

Students increase their technical perspective of business by exploring the systems, information, people, strategies, and technology delivery models that drive companies' critical digital infrastructure. Using case studies and projects, students analyze and practice the roles of IT manager, business user, technology vendor, and consultant in the context of enterprise software solutions, networks, digital media, and data platforms.
Prerequisite: BUAD 251 (with a grade no lower than C).
Class Level Restriction: Sophomore and Junior and Senior only.

BUAD 251Financial Accounting4.0 SH[  ]

Stresses the recording and analysis of business transactions. The accounting cycle and preparation of those financial statements required for evaluating the financial status of proprietorships and corporations are emphasized. Also covers specific categories of assets, liabilities, and equity, including corporations. Includes Excel applications and an Internet-based practice set.
Prerequisite: ECON 203 (with a grade no lower than C). Concurrent registration permitted.

BUAD 252Managerial Accounting3.0 SH[  ]

Builds on the accounting principles studied in BUAD 251. The primary emphasis is the use of accounting for internal management. Cost accounting systems, accounting information for managerial decisions, tax considerations and capital budgeting are stressed.
Prerequisite: BUAD 251 (with a grade no lower than C).

BUAD 255Entrepreneurship4.0 SH[  ]

Students gain an understanding of how the functions of a business enterprise - management, marketing, accounting, finance, and information technology - are interrelated and interdependent. Students are assigned to a small business team in which they apply their understanding to the development of a business plan for a new venture.
Prerequisite: BUAD 251 and ECON 203 (with a grade no lower than C in each course).
Class Level Restriction: Sophomore and Junior and Senior only.

BUAD 261Business Analytics3.0 SH[  ]

Covers the business use of analytical methods such as decision trees, scorecards, forecasting, clustering, regression and optimization to solve business problems and make business decisions. Descriptive, inferential and predictive statistics and probability are covered as the foundation of business analytic decisions and the study of operational variability. A business analytic team project is included.
Prerequisite: BUAD 251 and ECON 203 (with a grade no lower than C in each course).
Class Level Restriction: Sophomore and Junior and Senior only.

BUAD 270Business Sustainability3.0 SH[  ]

Explores the historical and current context for sustainable business including sustainable business models that emphasize long-term value for all business stakeholders and support eco and socio-efficiency and eco and socio-effectiveness sustainability principles. Techniques are studied to embed sustainable development into the functions of business: Marketing, Accounting, Operations, Investing, Product Design, and Management. Case studies, readings, and projects are used.
Class Level Restriction: Sophomore and Junior and Senior only.

BUAD 310Investments3.0 SH[  ]

Investment instruments including common stock, corporate and government bonds, mutual funds, options; determination of value; security analysis; investment philosophies; historical returns; crowd behavior and the lessons of history; emphasis on value-based, long-term investing.
Prerequisite: BUAD 251.
Class Level Restriction: Junior and Senior only.

BUAD 320Marketing3.0 SH[  ]

An introduction to the principles of creating value for customers and building and managing strong, profitable customer relationships. Students study the nature of consumer and business-to-business markets and the role of strategic marketing planning, marketing research, pricing, distribution, and advertising. Students study and analyze contemporary cases to understand how marketing principles are used to guide decision-making in organizations. Prerequiste: BUAD 251 and ECON 203 (with a grade no lower than C in each).
Class Level Restriction: Junior and Senior only.

BUAD 321Marketing Research3.0 SH[  ]

Emphasizes the role of marketing research in marketing management. Topics included are research design, test marketing, secondary sources, survey research, questionnaire design and data analyses, attitude measurement, statistical tests, and product, pricing, and promotional research. Course includes major market research project. Offered on demand.
Prerequisite: BUAD 320.
Class Level Restriction: Junior and Senior only.

BUAD 326Multi-Channel Marketing3.0 SH[  ]

Interdisciplinary course open to students majoring in Business Administration or Mass Communication. The course addresses changes in the marketing environment and how an integrated approach is necessary for success. Students integrate outbound channels such as cable, radio, public relations, print, direct mail, and email with inbound channels such as blogs, social media, website optimization, and pay-per-click for superior results.
Prerequisite: business administration majors: BUAD 320; mass communication majors: MCOM 263.
Class Level Restriction: Junior and Senior only.

BUAD 330Management3.0 SH[GESS]

A seminar course that evaluates several major management models that have been employed internationally over the past several decades. The works of noted thought leaders in management philosophies and business models are examined and compared to current management theory and practice. The qualities required of management to be effective in planning, organizing, leading, and controlling organizations on an ethical basis are identified and stressed.
Class Level Restriction: Junior and Senior only.

BUAD 335International Business3.0 SH[  ]

Business competition and strategy is global, and to successfully manage and operate an international corporation requires an understanding of complex economic, political, cultural, and governmental issues. This course uses case studies, discussions, papers, and projects to explore the methods and operational strategy of businesses and multi-nationals within a global context. ECON 203 and ECON 204 are recommended but not required.
Class Level Restriction: Junior and Senior only.

BUAD 340Operations & Supply Chain Mgmt3.0 SH[  ]

Covering both a firm's operations and supply chain management, topics include production, logistics, quality, capacity, and inventory management. This course incorporates many applied quantitative business methods such as optimization, forecasting, and business process design.
Prerequisite: BUAD 261.

BUAD 350Business Law3.0 SH[  ]

Fundamentals of business law. Law as a process for resolving and preventing business problems. Study of impact of law and government regulations on business organizations and activities. Practical exercise in negotiating contracts, handling lawsuits, and understanding legal principles.
Class Level Restriction: Junior and Senior only.

BUAD 351Intermediate Accounting3.0 SH[  ]

Builds on the accounting principles studied in BUAD 251 and BUAD 252. The primary emphasis is on intermediate financial accounting principles: statement preparation, asset accounting, liabilities and stockholder's equity accounting. Application as well as theory. Offered on demand.
Prerequisite: BUAD 252 (with a grade no lower than C).
Class Level Restriction: Junior and Senior only.

BUAD 360Managerial Finance3.0 SH[  ]

Fundamentals of financial management of the business enterprise. Needs for funds; financial planning; cost of capital; capital structure; dividend policy; capital budgeting; long-term financial and corporate securities; financial aspects of expansion, reorganization.
Prerequisite: ECON 204, BUAD 252 (with a grade no lower than C) and BUAD 261.
Class Level Restriction: Junior and Senior only.

BUAD 400Seminar1.0 SH[  ]

A seminar in selected topics in business administration or economics. The contents will vary, and the title will be extended to describe the current topic. May be taken more than once provided the topics differ.
Class Level Restriction: Junior and Senior only.

BUAD 401Business Consulting Practicum1.0-3.0 SH[  ]

Group participation in an ongoing project providing business consulting services to companies involved in retail, manufacturing, and services. Project integrates and applies students' knowledge to financial, marketing, and management situations. May be offered for variable credit from one to three semester hours. May be taken more than once, up to a total of 12 semester hours.
Class Level Restriction: Junior and Senior only.

BUAD 404Business Mgt Study Project3.0-9.0 SH[  ]

Offered on a field program or on a contract basis. May be offered for variable credit from three to nine semester hours. Work done independently with a corporation or other organization.
Class Level Restriction: Junior and Senior only.

BUAD 430Strategic Management4.0 SH[  ]

Integration of the functional areas of business management in formulating and implementing the policies of the enterprise. Topics included are mission statements; industry analysis; internal SWOT analysis; corporate, business, and functional level strategies; generic and grand strategies; empowerment; restructuring; and strategic control. Course includes a capstone research paper.
Prerequisite: completion of all other business administration major requirements.
Class Level Restriction: Junior and Senior only
Field of Study Restrictions: Business Administration Majors only.